DO YOU HAVE A SUCCESS GEOLOCATION TOOLS & MEDIA DIGITAL FOR YOUR BUSINESS ?
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GEOLOCATION INTELLIGENCE TOOLS & GLOBAL GEOGRAPHICAL MARKET TECH,
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JACEK DATA PHOTOGRAPHY, DIGITAL MEDIA MANAGER.
COMPANY:
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SHOPPING CAMPAIGNS , PROFESSIONAL GOOGLE MAPS BUSINESS VIEW GLOBAL
TECHNOLOGY.
mail: jdsstream@gmail.com , datajacek@gmail.com
Location-based Marketing Technologies.
Information is clouding up more than ever and customers are increasingly performing shopping-related activities on the go. While online retailers are definitively capitalizing on this drift, brick & mortar stores aren’t too far behind. Physical store owners are also becoming adept in modern technology to win back sales that they have been losing to the hands of e-Commerce.
Apart from using traditional marketing tactics online and offline, offline retailers are also capitalizing on GPS-enabled technologies like beacon, geo-targeting, and geo-fencing which gives customers what they want, when and where they want it.
Facebook
is a popular free social networking website that allows registered
users to create profiles, upload photos and video, send messages and
keep in touch with friends, family and colleagues. According to
statistics from the Nielsen Group, Internet users within the United
States spend more time on Facebook than any other website.
Twitter
is a free microblogging service that allows registered members to
broadcast short posts called tweets. Twitter members can broadcast
tweets and follow other users' tweets by using multiple platforms and
devices.
Google+ (pronounced Google plus) is Google's
social networking project, designed to replicate the way people interact
offline more closely than is the case in other social networking
services. The project’s slogan is “Real-life sharing rethought for the
web.”
Wikipedia is a free, open content online
encyclopedia created through the collaborative effort of a community of
users known as Wikipedians. Anyone registered on the site can create an
article for publication; registration is not required to edit articles.
Wikipedia was founded in January of 2001.
LinkedIn is a
social networking site designed specifically for the business community.
The goal of the site is to allow registered members to establish and
document networks of people they know and trust professionally.
Reddit
is a social news website and forum where stories are socially curated
and promoted by site members. The site is composed of hundreds of
sub-communities, known as "subreddits." Each subreddit has a specific
topic such as technology, politics or music. Reddit site members, also
known as, "redditors," submit content which is then voted upon by other
members. The goal is to send well-regarded stories to the top of the
site's main thread page.
Pinterest is a social curation
website for sharing and categorizing images found online. Pinterest
requires brief descriptions but the main focus of the site is visual.
Clicking on an image will take you to the original source, so, for
example, if you click on a picture of a pair of shoes, you might be
taken to a site where you can purchase them. An image of blueberry
pancakes might take you to the recipe; a picture of a whimsical
birdhouse might take you to the instructions.
Proponents applaud location-based advertising as a way to bridge the gap between online and physical customer experiences and promote impulse purchases. Skeptics question whether LBM will cause consumer burn-out and violate consumer privacy if the data that's gathered through LBM is not used, shared, protected and stored properly. Companies engaging in LBM should take measures to ensure customer privacy through stringent opt-in policies and security safeguards.
Targeting customers Based On Location & Timing
Advanced
location-based mobile marketing technologies allow retailers to reach
deeper into their customers’ psychology to earn their loyalty by hitting
that sweet spot. So far the adoption rate among retailers has been
gradual but with the rise of m-Commerce in recent times, a huge surge is
expected in their acceptance.
Social
media is becoming an integral part of life online as social websites
and applications proliferate. Most traditional online media include
social components, such as comment fields for users. In business, social
media is used to market products, promote brands, connect to current
customers and foster new business.
Social media analytics is the
practice of gathering data from blogs and social media websites and
analyzing that data to make business decisions. The most common use of
social media analytics is to mine customer sentiment to support
marketing and customer service activities.
Social media marketing
(SMM) takes advantage of social networking to help a company increase
brand exposure and broaden customer reach. The goal is usually to create
content compelling enough that users will share it with their social
networks.
One of the key components of SMM is social media
optimization (SMO). Like search engine optimization (SEO), SMO is a
strategy for drawing new and unique visitors to a website. SMO can be
done two ways: by adding social media links to content such as RSS feeds
and sharing buttons, or by promoting activity through social media via
status updates, tweets, or blog posts.
Social CRM (customer
relationship marketing) can be a very powerful business tool. For
example, establishing a Facebook page allows people who like your brand
and the way you conduct business to Like your page, which creates a
venue for communication, marketing and networking. Through social media
sites, you can follow conversations about your brand for real-time
market data and feedback.
From the customer’s perspective, social
media makes it easy to tell a company and everyone else about their
experiences with that company -- whether those experiences are good or
bad. The business can also respond very quickly to both positive and
negative feedback, attend to customer problems and maintain, regain or
rebuild customer confidence.
Enterprise social networking allows
a company to connect individuals who share similar business interests
or activities. Internally, social tools can help employees access
information and resources they need to work together effectively and
solve business problems. Externally, public social media platforms help
an organization stay close to their customers and make it easier to
conduct research that they can use to improve business processes and
operations.
Social media is also often used for crowdsourcing.
Customers can use social networking sites to offer ideas for future
products or tweaks to current ones. In IT projects, crowdsourcing
usually involves engaging and blending business and IT services from a
mix of internal and external providers, sometimes with input from
customers and/or the general public.
On the other hand, the
integration of social media in the business world can also pose
challenges. Social media policies are designed to set expectations for
appropriate behavior and ensure that an employee's posts will not expose
the company to legal problems or public embarrassment. Such policies
include directives for when an employee should identify himself as a
representative of the company on a social networking website, as well as
rules for what types of information can be shared.
Websites
and applications dedicated to forums, microblogging, social networking,
social bookmarking, social curation, and wikis are among the different
types of social media.
JACEK
DATA Targeting customers Based On Location & Timing. GLOBAL
GEOLOCATION INTELLIGENCE TOOLS & GLOBAL GEOGRAPHICAL MARKET TECH
DO
YOU HAVE A SUCCESS GEOLOCATION TOOLS & MEDIA DIGITAL FOR YOUR
BUSINESS ? GLOBAL GEOLOCATION INTELLIGENCE TOOLS & GLOBAL
GEOGRAPHICAL MARKET TECH, PHOTOGRAPHY, DIGITAL MEDIA STRATEGY. SOCIAL
MEDIA,
GLOBAL GEOLOCATION INTELLIGENCE TOOLS & GLOBAL GEOGRAPHICAL MARKET TECH, PHOTOGRAPHY, DIGITAL MEDIA STRATEGY. SOCIAL MEDIA,
CUSTOM MAPPING APPLICATIONS, GEOMARKETING, GOOGLE SHOPPING CAMPAIGNS , PROFESSIONAL GOOGLE MAPS BUSINESS VIEW GLOBAL TECHNOLOGY.
JACEK DATA PHOTOGRAPHY, DIGITAL MEDIA MANAGER. CUSTOM MAPPING APPLICATIONS, GEOMARKETING, GOOGLE SHOPPING CAMPAIGNS
COMPANY:
JDS STREAM STRATEGY. CUSTOM MAPPING APPLICATIONS, GEOMARKETING, GOOGLE
SHOPPING CAMPAIGNS , PROFESSIONAL GOOGLE MAPS BUSINESS VIEW GLOBAL
TECHNOLOGY.
Social Media Technologies & Implementation,
Social Media and Technology, Technology and Social Networking , social
media technologies, social media technology, Social media analytics
Jacek
Data social media marketing, Social Media Information and Social Media
News, Social Media Management Tools, Built for Social Media Management,
Social Media Technologies, Mobile, Engagement, Publishing, Analytics,
Twitter Analytics, Facebook Analytics, Instagram Analytics, Monitoring,
Listening, Social CRM, Team Collaboration